We are so excited to announce that country superstar Kane Brown will be bringing his Drunk or Dreaming tour to the Adams Center May 19th 2023! You’ve heard Kane Brown on 104.5 the U with his smash hit collab track “Be Like That” featuring Khalid & Swae Lee. We love his blend of country, R&B […]
Make Your Mama Proud!
CONGRATS TO WINNER CHRISSY FINK! Our local businesses are a part of what makes our community so special! So this Mother’s Day, the locally owned and operated Missoula Broadcasting Company is hoping that you will shop local for dining, services and gifts. When you spend money locally, you make a big difference in the lives […]
AC Lounge cocktail giveaway!
104.5 the U has teamed up with the AC Hotel in downtown Missoula to help our lucky listeners get a head start on that weekend. Tune in with Aubrey each Thursday, 10am till 6pm for chances to enter to win delicious craft cocktails for 2 from the beautiful AC Lounge at the AC Hotel in […]
SKI & CLEAN…
104.5 the U is getting some listeners up on the ski hill and helping them keep it clean too! Have you been to Montana Snowbowl yet this season? Locals love Snowbowl for the location, just a 20 minute drive from town and those tasty pizzas and drinks ain’t half bad either! We wanna help combat […]
Give the Gift of Local 2021
104.5 the U encourages our listeners to shop local this holiday season! When you support local artists and local businesses you make a serious impact in our community! If half of our community spent $100 with a locally owned business this holiday season, that would pump over 3 million dollars into our local economy. Supporting […]
Wine IT Wednesday
104.5 the U is sharing our love of wine with our listeners with the help of our friends at Worden’s Market & Deli We’re excited to bring back this listener favorite, tune in with Aubrey each Wednesday at 3pm for a chance at a personal wine experience from Worden’s Market! Each week a listener will […]
Back to School with Bob Ward’s on the U!
104.5 The U and Bob Ward’s Sports & Outdoors are teaming up to celebrate the new school year with a backpack giveaway! Tune in with Aubrey on 104.5 the U 10 till 6pm Monday through Friday for a chance to register to win a backpack filled with goodies like a baseball hat, sun glasses, keychain […]
Sheryl Crow giveaway!
104.5 the U is celebrating the return of live music in Montana with ticket giveaways plus dinner! We’ve long awaited the return of a beautiful summer evening rocking out to our favorite artists and the wait is NO MORE. Taking over the Kettlehouse Amphitheater Friday August 13th we have Grammy award winning musical ICON, singer, […]
Community Heroes!
Who is YOUR hero? 104.5 the U wants to recognize the community hero in your world! Is your hero a family member? A firefighter or nurse? A friend or colleague? We want to celebrate the people in your world that help make our community so special. 104.5 the U knows that a little appreciation goes […]
Teacher Tuesday!
104.5 the U and Crumbl Cookies have teamed up to celebrate a very special group of people, Teachers! We are so grateful for our teachers and school staff. When things got tough, they got creative, navigating changes and helping students along the way. We’re giving our listeners a chance to celebrate their teacher or school […]
