104.5 the U is excited to once again share some local biz love with listeners with the Make Yo Mama Proud 2023 giveaway! We keep it simple by encouraging listeners to shop local for services, gifts or eats n celebrations for your mamma or mother figures. Share with us how you #shoplocal for a chance […]
Jeff Dunham giveaway!
Tune in to 104.5 the U for your chance to nab one of our 5 pairs of floor tickets to catch comedy icon, Jeff Dunham along with his hilarious cast of characters at the Adams Center April 28th with the Still Not Canceled Tour! To play, tune in to the U and when you hear […]
The Lumineers & James Bay!
This dream concert announcement has us getting so excited for summer. We can’t wait to welcome The Lumineers with James Bay for two nights along the banks of the Blackfoot river at the Kettlehouse Amphitheater September 5th & 6th! Tickets are officially on sale Fri 3.10 at 10am and there is an online only presale […]
Give the Gift of Local 2022
Your friends at the locally owned and operated Missoula Broadcasting Company are feeling that holly jolly spirit and are so excited to present our end of year giveaway celebrating the power of shopping local! When you shop, dine and celebrate at the local businesses that make our community so special you are helping keep more […]
Kane Brown!
We are so excited to announce that country superstar Kane Brown will be bringing his Drunk or Dreaming tour to the Adams Center May 19th 2023! You’ve heard Kane Brown on 104.5 the U with his smash hit collab track “Be Like That” featuring Khalid & Swae Lee. We love his blend of country, R&B […]
Make Your Mama Proud!
CONGRATS TO WINNER CHRISSY FINK! Our local businesses are a part of what makes our community so special! So this Mother’s Day, the locally owned and operated Missoula Broadcasting Company is hoping that you will shop local for dining, services and gifts. When you spend money locally, you make a big difference in the lives […]
AC Lounge cocktail giveaway!
104.5 the U has teamed up with the AC Hotel in downtown Missoula to help our lucky listeners get a head start on that weekend. Tune in with Aubrey each Thursday, 10am till 6pm for chances to enter to win delicious craft cocktails for 2 from the beautiful AC Lounge at the AC Hotel in […]
SKI & CLEAN…
104.5 the U is getting some listeners up on the ski hill and helping them keep it clean too! Have you been to Montana Snowbowl yet this season? Locals love Snowbowl for the location, just a 20 minute drive from town and those tasty pizzas and drinks ain’t half bad either! We wanna help combat […]
Give the Gift of Local 2021
104.5 the U encourages our listeners to shop local this holiday season! When you support local artists and local businesses you make a serious impact in our community! If half of our community spent $100 with a locally owned business this holiday season, that would pump over 3 million dollars into our local economy. Supporting […]
Wine IT Wednesday
104.5 the U is sharing our love of wine with our listeners with the help of our friends at Worden’s Market & Deli We’re excited to bring back this listener favorite, tune in with Aubrey each Wednesday at 3pm for a chance at a personal wine experience from Worden’s Market! Each week a listener will […]
